Beyond Babel

Public Relations; Communications; Cross Culture

2010-02-25

Ethics in PR

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Ethics has always been a tricky topic for PR practitioners; “spin doctors” tend to walk in the grey area, which sometimes get morally challe...
1 comment:
2010-02-19

[PR & New Media] Webcast - What is Social Media

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The webcast is made mostly of random pictures from web, thanks to Google Image.com. I try to use as simple and direct expressions as I can ...
3 comments:
2010-02-18

The Role Social Media Plays in Crisis Management

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Social Media's booming is now recognized by almost everyone. A recent article about " Five Steps to Better Crisis Management in PR ...
49 comments:

Case Study of Google China--How lobbying affects Crisis Management

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Google China Censorship Issue Case Study View more presentations from Viola5 . This case study is more focused on how lobbying affects cris...
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Viola
used to be a 4A agency employee in Shanghai, now a MA student of PR in London; writes a film critic column, serious about F1,don't really mind jet lag. “为什么我的眼中饱含泪水,因为我对这片土地爱得深沉。”
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