Beyond Babel

Public Relations; Communications; Cross Culture

2010-03-29

[PR & New Media] Mr. E Goes Easy to Shanghai EXPO---Viral Video Campaign

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Executive Summary This proposal is to build a viral video campaign for British Embassy in China , to help UK tourists having an easier, mor...
79 comments:

The Importance of Lobbying for NGO development in China

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NGO, shorten for Non Government Organization, has been independent from government since the day it was founded in western society. Of cour...
1 comment:
2010-03-28

Take it Slowly--- the recent online campaign of PETA Asia

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Over the years, PETA Asia has been developing steadily in mainland China. The strategies can be concluded as two main methods, one is to inv...
17 comments:
2010-03-11

A Second Thought about Political PR in North Korea

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Maybe I AM getting a little obsessed with the absurdity of this country's peculiar political environment as it always reminds me of the ...
1 comment:
2010-03-10

The existence of Political PR is the proof of democracy

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This is my argument for yesterday's debate, regarding whether political PR is evil and harmful to the democratic system. First, have a p...
1 comment:
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Viola
used to be a 4A agency employee in Shanghai, now a MA student of PR in London; writes a film critic column, serious about F1,don't really mind jet lag. “为什么我的眼中饱含泪水,因为我对这片土地爱得深沉。”
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